In a world where customer expectations evolve faster than ever, organisations are rethinking how they manage and leverage data. Legacy, monolithic Customer Data Platforms (CDPs) are increasingly challenged by rigidity, slow adaptability, and regulatory pressures.
In this episode of Tech Transformed, Christina Stathopoulos, Founder of Dare to Data, speaks with Joe Pulickal, Director of Product Management at Uniphore, about the shift to composable CDPs and what it means for modern marketing technology.
This episode offers practical insights for leaders navigating the transition from traditional CDPs to composable architectures. It highlights how thoughtful design, governance, and first-party data strategies empower organisations to act with agility, comply with regulations, and deliver better customer experiences.
For more information, book a demo with Uniphore.
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