From Chaos to Launch: Your Product is Ready, Your Data Isn't

“Most companies still juggle with multiple different platforms; the communication between these tools and these platforms is happening in spreadsheets, and that is tedious, it’s error-prone,” states Søren Lundtoft, Sr. Director of Product Management at Stibo Systems.

On the Don’t Panic, It’s Just Data podcast, host Doug Laney and Søren Lundtoft dive into how business leaders can overcome digital-first challenges, especially when managing product information across a fragmented landscape. They discuss how PXDC—Product Experience Data Cloud—provides a unified, cloud-native solution for centralizing, governing, and syndicating product data. PXDC eliminates manual bottlenecks, automates data onboarding, and ensures every stakeholder works from a single source of truth, enabling faster launches and more consistent brand experiences.

The conversation explores the future of product experience, highlighting how AI and agentic workflows are transforming data management. PXDC leverages AI to automate content creation, localization, and compliance, while its composable architecture adapts to rapid market changes. The ultimate advice for data leaders: design systems for change, build on a solid data foundation, and embrace PXDC to unlock agility and growth in the age of AI.

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